Christo Print & Design-0
Christo Print & Design-1

Christo Print & Design

When I started working for Christ Print & Design, we had decided to change the brand identity. Since Christo was primarily a printing company, I decided that it was suitable to use a special printing process, which could then be used to promote other special services that Christo offered.

I used spot UV on a matt-laminated card so that the ‘C’ in Christo would stand-out from the other letters. The rest of the shiny letters could still be seen clearly on the matt-black card, and those familiar with printing will immediately recognise that the ‘C’ also represents cyan from the CMYK printing process.