IstoriaLED

IstoriaLED is a sub-brand of Jordan Andrews Wood Flooring and Istoria Wood Flooring. I was asked to create logos for the Istoria brands, and I had to make sure that both the logos worked together, as well as representing the ECO friendly side of the company. I did this by using a tree within the ‘O’ in Istoria and then created a subtle leaf design which could be used as part of the corporate identity.

I am in charge of designing all the promotional material for the Istoria brand and providing templates for them to use in-house. I have designed leaflets, LED packaging, exhibition stands and more. I was also required to produce technical drawings of all the LED spec sheets. I have also created symbols for their packaging and their wood flooring labels, to help customers easily identity what they are looking for: www.mazokkos.com/portfolio/jordan-andrews

• Date: 2011
• Categories: Branding & Guidelines / Brochures & Catalogues / Events & Exhibitions / Illustrations / Infographics & Symbols / Leaflets & Booklets / Logo / Packaging
• Client: Jordan Andrews
• URL: http://www.jordanandrews.com